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How do I make a UGC-style ad with AI, and do I have to label it?

Use clear disclosure and a per-ad review checklist when publishing AI-generated UGC-style advertising.

Published by Neurodance Research ·

Short answer

You can make a UGC-style ad with AI, but disclosure requirements and platform practices are changing quickly. Label AI-generated or materially altered content clearly where required, keep the ad honest about the product, and retain a disclosure checklist with the approved creative.

Practical steps

- Check the law and platform rules for the audience and publication date. - Use clear disclosure in the creative or metadata where required. - Keep the script, source, approvals and disclosure decision with the published version.

Keep in mind

This is not legal advice. Obtain counsel review before relying on a disclosure approach in a regulated or changing jurisdiction.